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Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers exclusive original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
| Millions | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $466,823 | $416,161 | $391,035 | $383,285 | $394,328 | $365,817 | $274,515 | $260,174 | $265,595 | $229,234 | $215,639 |
| Revenue Growth | 12.2% | 6.4% | 2.0% | -2.8% | 7.8% | 33.3% | 5.5% | -2.0% | 15.9% | 6.3% | -7.7% |
| Gross Profit | $706,523 | $637,121 | $601,387 | $597,422 | $617,874 | $578,798 | $444,074 | $421,956 | $429,351 | $370,282 | $347,015 |
| Gross Margin | 151.3% | 153.1% | 153.8% | 155.9% | 156.7% | 158.2% | 161.8% | 162.2% | 161.7% | 161.5% | 160.9% |
| NOPAT | $572,728 | $540,568 | $352,538 | $516,206 | $508,779 | $509,829 | $384,840 | $349,579 | $326,948 | $205,485 | $177,163 |
| NOPAT Margin | 122.7% | 129.9% | 90.2% | 134.7% | 129.0% | 139.4% | 140.2% | 134.4% | 123.1% | 89.6% | 82.2% |
| Earnings Per Share | $8.72 | $7.46 | $6.08 | $6.13 | $6.11 | $5.61 | $3.28 | $2.97 | $2.98 | $2.30 | $2.08 |
| EPS Growth | 16.9% | 22.7% | -0.8% | 0.3% | 8.9% | 71.0% | 10.4% | -0.3% | 29.4% | 10.8% | - |
| Return on Assets | 27.1% | 23.0% | 21.5% | 20.3% | 21.2% | 20.2% | 12.5% | 11.3% | 12.0% | 11.0% | 12.3% |
| Return on Equity | 148.8% | 171.4% | 157.4% | 171.9% | 175.5% | 147.4% | 73.7% | 55.9% | 49.4% | 36.9% | 36.9% |
| Return on Invested Capital | 53.9% | 45.9% | 42.5% | 38.7% | 39.0% | 35.2% | 21.5% | 19.0% | 18.8% | 16.5% | 18.8% |
| Price-to-Earnings | - | 38.9 | 34.7 | 28.8 | 24.9 | 28.8 | 34.1 | 18.6 | 20.5 | 17.5 | 13.1 |
| Price-to-Book | 39.1 | 57.7 | 52.0 | 44.4 | 41.7 | 37.8 | 26.6 | 10.3 | 9.5 | 6.0 | 4.8 |
| FSLI | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 466,823 | 416,161 | 391,035 | 383,285 | 394,328 | 365,817 | 274,515 | 260,174 | 265,595 | 229,234 | 215,639 |
| Growth | 12% | 6% | 2% | -3% | 8% | 33% | 6% | -2% | 16% | 6% | -8% |
| Cost Of Goods Sold | 239,700 | 220,960 | 210,352 | 214,137 | 223,546 | 212,981 | 169,559 | 161,782 | 163,756 | 141,048 | 131,376 |
| Gross Profit | 706,523 | 637,121 | 601,387 | 597,422 | 617,874 | 578,798 | 444,074 | 421,956 | 429,351 | 370,282 | 347,015 |
| Selling General & Admin Exp | 29,363 | 27,601 | 26,097 | 24,932 | 25,094 | 21,973 | 19,916 | 18,245 | 16,705 | 15,261 | 14,194 |
| Research And Development | 42,901 | 34,550 | 31,370 | 29,915 | 26,251 | 21,914 | 18,752 | 16,217 | 14,236 | 11,581 | 10,045 |
| Operating Income | 778,787 | 699,272 | 658,854 | 652,269 | 669,219 | 622,685 | 482,742 | 456,418 | 460,292 | 397,124 | 371,254 |
| Net Interest Exp | 0 | 0 | 0 | 0 | 0 | 198 | 890 | 1,385 | 2,446 | 2,878 | 2,543 |
| Other Non-Operating | -676,833 | -607,981 | -594,867 | -572,015 | -588,716 | -542,730 | -435,901 | -413,028 | -416,579 | -367,389 | -343,795 |
| Pre-Tax income | 101,954 | 91,291 | 63,987 | 80,254 | 80,503 | 80,153 | 47,731 | 44,775 | 46,159 | 32,613 | 30,002 |
| Income Tax | 26,976 | 20,719 | 29,749 | 16,741 | 19,300 | 14,527 | 9,680 | 10,481 | 13,372 | 15,738 | 15,685 |
| Net Income | 128,930 | 112,010 | 93,736 | 96,995 | 99,803 | 94,680 | 57,411 | 55,256 | 59,531 | 48,351 | 45,687 |
| EPS (Basic) | $8.76 | $7.49 | $6.11 | $6.16 | $6.15 | $5.67 | $3.31 | $2.99 | $3.00 | $2.32 | $2.09 |
| EPS (Diluted) | $8.72 | $7.46 | $6.08 | $6.13 | $6.11 | $5.61 | $3.28 | $2.97 | $2.98 | $2.30 | $2.08 |
| Shares (Basic) | 14,723 | 14,949 | 15,344 | 15,744 | 16,216 | 16,701 | 17,352 | 18,471 | 19,822 | 20,869 | 21,883 |
| Shares (Diluted) | 14,779 | 15,005 | 15,408 | 15,813 | 16,326 | 16,865 | 17,528 | 18,596 | 20,000 | 21,007 | 22,001 |
| FSLI | LTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Cash & ST Investments | 62,399 | 54,697 | 65,171 | 61,555 | 48,304 | 62,639 | 90,943 | 100,557 | 66,301 | 74,181 | 67,155 |
| Total Receivables | 58,907 | 72,957 | 66,243 | 60,985 | 60,932 | 51,506 | 37,445 | 45,804 | 48,995 | 35,673 | 29,299 |
| Inventory | 11,092 | 5,718 | 7,286 | 6,331 | 4,946 | 6,580 | 4,061 | 4,106 | 3,956 | 4,855 | 2,132 |
| Other Current Assets | 17,420 | 14,585 | 14,287 | 14,695 | 21,223 | 14,111 | 11,264 | 12,352 | 12,087 | 13,936 | 8,283 |
| Total Current Assets | 149,818 | 147,957 | 152,987 | 143,566 | 135,405 | 134,836 | 143,713 | 162,819 | 131,339 | 128,645 | 106,869 |
| Property, Plant & Equipment, Net | 51,431 | 49,834 | 45,680 | 43,715 | 52,534 | 49,527 | 45,336 | 37,378 | 41,304 | 33,783 | 27,010 |
| Goodwill And Intangibles | 20,342 | - | - | - | - | - | - | - | - | - | 8,620 |
| Long-Term Investments | 84,118 | 77,723 | 91,479 | 100,544 | 120,805 | 127,877 | 100,887 | 105,341 | 170,799 | 194,714 | 170,430 |
| Tax Assets | - | 20,777 | 19,499 | 17,852 | - | - | - | - | - | - | - |
| Other Assets | 77,557 | 62,950 | 55,335 | 46,906 | 44,011 | 38,762 | 33,952 | 32,978 | 22,283 | 18,177 | 8,757 |
| Total Assets | 383,266 | 359,241 | 364,980 | 352,583 | 352,755 | 351,002 | 323,888 | 338,516 | 365,725 | 375,319 | 321,686 |
| Account Payables | 64,525 | 69,860 | 68,960 | 62,611 | 64,115 | 54,763 | 42,296 | 46,236 | 55,888 | 44,242 | 37,294 |
| Short Term Debt | 1,997 | 7,979 | 9,967 | 5,985 | 9,982 | 6,000 | 4,996 | 5,980 | 11,964 | 11,977 | 8,105 |
| Tax Payables | - | 13,016 | 26,601 | 8,819 | - | - | - | - | - | - | - |
| Deferred Revenue | 9,538 | 9,055 | 8,249 | 8,061 | 7,912 | 7,612 | 6,643 | 5,522 | 5,966 | 7,548 | 8,080 |
| Other Current Liabilities | 73,266 | 65,721 | 62,615 | 59,832 | 71,973 | 57,106 | 51,457 | 47,980 | 42,111 | 37,047 | 25,527 |
| Total Current Liabilities | 149,326 | 165,631 | 176,392 | 145,308 | 153,982 | 125,481 | 105,392 | 105,718 | 115,929 | 100,814 | 79,006 |
| Long Term Debt | 71,340 | 78,328 | 85,750 | 95,281 | 98,959 | 109,106 | 98,667 | 91,807 | 93,735 | 97,207 | 75,427 |
| Def Rev Non Current | - | - | - | - | - | - | - | - | - | 2,836 | 2,930 |
| Deferred Tax Liabilities | - | - | - | - | - | - | - | - | - | 31,504 | 26,019 |
| Other Liabilities | 55,080 | 41,549 | 45,888 | 49,848 | 49,142 | 53,325 | 54,490 | 50,503 | 48,914 | 8,911 | 10,055 |
| Total Liabilities | 275,746 | 285,508 | 308,030 | 290,437 | 302,083 | 287,912 | 258,549 | 248,028 | 258,578 | 241,272 | 193,437 |
| Common Stock | 100,702 | 93,568 | 83,276 | 73,812 | 64,849 | 57,365 | 50,779 | 45,174 | 40,201 | 35,867 | 31,251 |
| Preferred Stock | - | - | - | - | - | - | - | - | - | - | - |
| Retained Earnings | 11,326 | (14,264) | (19,154) | (214) | (3,068) | 5,562 | 14,966 | 45,898 | 70,400 | 98,330 | 96,364 |
| Other comprehensive Inc | (4,508) | (5,571) | (7,172) | (11,452) | (11,109) | 163 | (406) | (584) | (3,454) | (150) | 634 |
| Treasury Stock | - | - | - | - | - | - | - | - | - | - | - |
| Minority Interest | - | - | - | - | - | - | - | - | - | - | - |
| Total Equity | 107,520 | 73,733 | 56,950 | 62,146 | 50,672 | 63,090 | 65,339 | 90,488 | 107,147 | 134,047 | 128,249 |
| Total Liabilities And Equity | 383,266 | 359,241 | 364,980 | 352,583 | 352,755 | 351,002 | 323,888 | 338,516 | 365,725 | 375,319 | 321,686 |
| FSLI | LTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Net Income | 128,930 | 112,010 | 93,736 | 96,995 | 99,803 | 94,680 | 57,411 | 55,256 | 59,531 | 48,351 | 45,687 |
| Depreciation & Amortization | 13,100 | 11,698 | 11,445 | 11,519 | 11,104 | 11,284 | 11,056 | 12,547 | 10,903 | 10,157 | 10,505 |
| Change In Working Capital | 5,830 | 16,140 | (20,150) | (1,807) | (7,965) | 1,250 | (10,177) | 2,927 | (2,266) | (190) | (5,472) |
| Stock-Based Compensation | 13,706 | 12,863 | 11,688 | 10,833 | 9,038 | 7,906 | 6,829 | 6,068 | 5,340 | 4,840 | 4,210 |
| Other Non Cash Items | (14,842) | (41,229) | 21,535 | (6,997) | 10,171 | (11,082) | 15,555 | (7,407) | 3,926 | 1,067 | 11,301 |
| Cash From Operations | 146,724 | 111,482 | 118,254 | 110,543 | 122,151 | 104,038 | 80,674 | 69,391 | 77,434 | 64,225 | 66,231 |
| Property, Plant, & Equipment | (10,041) | (12,715) | (9,447) | (10,959) | (10,708) | (11,085) | (7,309) | (10,495) | (13,313) | (12,451) | (12,734) |
| Acquisitions | - | - | - | - | - | - | (1,524) | (624) | (721) | (329) | (297) |
| Investments, Net | (9,072) | 29,390 | 13,690 | 16,001 | (9,560) | (3,075) | 5,453 | 58,093 | 30,845 | (33,542) | (32,022) |
| Other Investing Activities | (2,285) | (1,480) | (1,308) | (1,337) | (2,086) | (385) | (909) | (1,078) | (745) | (124) | (924) |
| Cash From Investing | (21,398) | 15,195 | 2,935 | 3,705 | (22,354) | (14,545) | (4,289) | 45,896 | 16,066 | (46,446) | (45,977) |
| Net Issuance of Stock | (88,929) | (96,671) | (100,390) | (82,981) | (95,625) | (92,527) | (75,992) | (68,933) | (74,596) | (34,219) | (30,797) |
| Net Issuance of Debt | (17,274) | (8,483) | (5,998) | (9,901) | (123) | 12,665 | 2,499 | (7,819) | 432 | 29,014 | 22,057 |
| Dividends Paid | (15,640) | (15,421) | (15,234) | (15,025) | (14,841) | (14,467) | (14,081) | (14,119) | (13,712) | (12,769) | (12,150) |
| Other | (208) | (111) | (361) | (581) | (160) | 976 | 754 | (105) | - | - | - |
| Cash From Financing | (122,051) | (120,686) | (121,983) | (108,488) | (110,749) | (93,353) | (86,820) | (90,976) | (87,876) | (17,974) | (20,890) |
| Free Cash Flow | 136,683 | 98,767 | 108,807 | 99,584 | 111,443 | 92,953 | 73,365 | 58,896 | 64,121 | 51,774 | 53,497 |